Look Out! They' re After Your Money | old unused book |personal finance & consumer education book
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Conditions: old unused book| In good condition
May have stain and brownish edges of the book
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Title: Look Out! They’re After Your Money
Subtitle: A CAP Guide to Sales Tactics & How to Avoid Them
Publisher: Consumers Association of Penang (CAP)
Place of Publication: Pulau Pinang, Malaysia
Year of Publication: 1987
Format: Paperback
Pages: 133 pages
Language: English
ISBN: 9679950336
“Look Out! They’re After Your Money” is an informative consumer-education book that exposes the persuasive techniques used by advertisers, salespeople, and businesses to influence consumers into spending money. Published by the Consumers Association of Penang (CAP), the book aims to help readers recognize common sales tactics and avoid being manipulated into unnecessary purchases.
The book explains how marketing strategies, emotional appeals, and misleading promotions can pressure people into buying products or services they may not need. Through practical examples and explanations, it teaches readers how to analyze advertisements, understand hidden costs, and make smarter financial decisions.
By raising awareness of consumer rights and deceptive sales methods, the book empowers readers to protect themselves from financial exploitation and develop more responsible spending habits.